Media & Marketing

What Is Business To Business Marketing?

January 8, 2022
Business-to-business trade happens between two businesses, like a manufacturer and a wholesaler. Business-to-business refers to a business done between businesses, not between a business and a single person or group of people. This type of transaction is not the same as a business to consumer (B2C) or business to the government (B2G) transaction. A typical […]

How To Have More Followers On An Instagram Account

December 31, 2021
It will take time and a lot of patience to accomplish all of this. Are you all set? Now, let's look at what you can do to automatically expand your Instagram following If you're new to Instagram and want to gain followers quickly, understand that it won't happen overnight. If your material receives few likes […]

Top Reasons Why You Need a Marketing Strategy

December 21, 2021
There are so many different ways to market your business online, offline or both. But it can be difficult to determine which strategies will work best for your company. That’s why we gathered opinions of industry experts so that businesses like yours have access to all of the information they need about marketing their companies […]

What Is Societal Marketing?

December 16, 2021
Societal marketing is a concept that holds that companies should make good marketing decisions by considering consumers' wants, the company's requirements, and society's needs. It is an approach to business that focuses on long-term relationships with customers and other stakeholders rather than short-term financial gain. This type of marketer aims to build up trust among […]

What Does A Marketing Associate Do?

December 8, 2021
Marketing is a vast field, and businesses need to have someone who can understand the ins and outs of marketing. A marketing associate is responsible for planning and implementing marketing and advertising activities. They understand the extensive details of marketing and are familiar with analyzing market research and customers' behavior.  Marketing associates work closely with […]

10 Technical Skills Every Marketer Should Have

December 7, 2021
Digital marketing has turned into a major online industry. Where once marketing was mostly reliant on creative pitching, it isn’t enough anymore. These days marketers need to learn a range of technical skills to make it in the digital world. We consulted the experts, and here are the top essential skills they recommend gaining; SEO […]

Why Is Good Marketing Management Critical?

December 2, 2021
Marketing Management is important for any business because it helps businesses reach customers and build brand image. This will help the business be clear about the products and services. It’s also important to have an effective marketing management team that can handle all aspects of its marketing strategy. If done correctly, it can help you […]

What Is Viral Marketing?

November 24, 2021
Several key factors go into making your campaign successful, including having a great product/service, creating interesting content that people care about sharing with their friends/family members. Finally, you need to make sure you have the right tools to track how well your campaigns are doing overtime which helps inform future decisions.  Viral marketing is a […]

What Are The Functions Of Marketing?

November 17, 2021
Marketing can be defined as a set of activities that companies use to create value for customers and build strong customer relationships to capture value from customers in return. The three primary functions of marketing are product management, pricing, and promotion. The role of marketing has evolved as new technologies have emerged and consumer behavior […]
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